Generative Engine Optimization
If ChatGPT Doesn't Know You, You Don't Exist.
01 / COMMON MISTAKE
Generic Content
LLMs are trained on the internet. If you sound like everyone else, you are statistically insignificant.
02 / COMMON MISTAKE
Lack of Citations
LLMs trust what others say about you more than what you say about yourself.
03 / COMMON MISTAKE
Brand Confusion
If your positioning is inconsistent, the model hallucinates or ignores you.
Build Authority That AI Models Recognize & Cite
Increase your visibility across AI search by engineering citations, publishing original research, and structuring your website for machine-readable understanding so LLMs trust, reference, and recommend your brand.
1. Citation Engineering
We strategically seed citations across the high-authority platforms that LLMs use as training data.
What We Build:
Digital PR Placement: Getting your brand mentioned in "Best of" lists and industry reports.
Review Platform Strategy: Optimizing your presence on G2, Capterra, and TrustRadius (major data sources for LLMs).
Video Transcripts: Publishing high-quality transcripts, as models weigh spoken content heavily.
2. Information Gain & Original Research
We create content that adds new data to the internet, forcing LLMs to reference you as the primary source.
What We Build:
Proprietary Data Reports: State of the industry surveys and benchmarks.
Unique Frameworks: Naming your methodologies (e.g., "The Waterfall Enrichment Method") so models treat them as entities.
Expert Commentary: Contrarian takes that differentiate you from the "average" consensus.
3. Context Engineering (llms.txt)
We optimize your site specifically for AI agent traversal.
What We Build:
llms.txt Implementation: Creating the map that tells AI agents exactly what your site contains.
Brand Context Files: Structured documents that define your company, products, and pricing for AI consumption.
API-First Content: Ensuring your pricing and technical docs are machine-readable.
Key Metrics We
Impact
Track the AI-first metrics that reveal how often your brand is mentioned, trusted, accurately represented, and driving high-intent traffic from generative search engines.
FAQ
Can you really "optimize" for ChatGPT?
How is GEO different from AEO?
How long does it take to see results?
