1
Generic Content
LLMs are trained on the internet. If you sound like everyone else, you are statistically insignificant.
GEO & AI Search Visibility
If ChatGPT Doesn’t Know You, You Don’t Exist. The world’s buyers are moving from Google to ChatGPT, Perplexity, and Claude. Traditional SEO doesn’t work here. Generative Engine Optimization (GEO) is the strategic process of becoming a trusted, cited entity within Large Language Models (LLMs).
Citation Engineering
Original Research
llms.txt
Conversion Content
By the Marketing Boutique team · Last updated: October 2026
AI VISIBILITY SCAN · 50 BUYER PROMPTS
How often AI names you

ChatGPT
Not cited
6% · named in 3 of 50 prompts

Perplexity
Mentioned
18% · named in 9 of 50, ranked #4

Claude
Unknown brand
0% · named in 0 of 50 prompts

AI Overviews
Competitor cited
12% · named in 6 of 50 prompts

Marketing Boutique
Share of Model
9%
across 4 AI engines
Competitor named
41/50
prompts name a rival instead of you
01
The Problem

Here are the top GTM tools for B2B startups:
1.
2.
3.
4.
yourbrand.com · not listed
1

G2


Crunchbase
+5 more
0 of 8 sources mention yourbrand.com
2
What does YourBrand do?
YourBrand is a payroll tool for small businesses.
Wrong
3
The Reality
Being indexed is no longer enough. You must be remembered by the model.
02
Our GEO Services
Increase your visibility across AI search by engineering citations, publishing original research, and structuring your website for machine-readable understanding so LLMs trust, reference, and recommend your brand.
01
Citations
We strategically seed citations across the high-authority platforms that LLMs use as training data.
What We Build
Digital PR Placement
Getting your brand mentioned in “Best of” lists and industry reports.
Review Platform Strategy
Optimizing your presence on G2, Capterra, and TrustRadius (major data sources for LLMs).
Video Transcripts
Publishing high-quality transcripts, as models weigh spoken content heavily.
02
Research
We create content that adds new data to the internet, forcing LLMs to reference you as the primary source.
What We Build
Proprietary Data Reports
State-of-the-industry surveys and benchmarks.
Unique Frameworks
Naming your methodologies (e.g., “The Waterfall Enrichment Method”) so models treat them as entities.
Expert Commentary
Contrarian takes that differentiate you from the “average” consensus.
03
Technical
We optimize your site specifically for AI agent traversal.
What We Build
llms.txt Implementation
Creating the map that tells AI agents exactly what your site contains.
Brand Context Files
Structured documents that define your company, products, and pricing for AI consumption.
API-First Content
Ensuring your pricing and technical docs are machine-readable.
04
Conversion
Bottom-of-funnel content that closes.
What We Create
Comparison Pages
“[Your Product] vs. [Competitor]” with feature tables.
Customer Story Templates
Structured case studies focusing on outcomes.
ROI Calculators
Interactive tools that demonstrate value.
03
Key Metrics
Track the AI-first metrics that reveal how often your brand is mentioned, trusted, accurately represented, and driving high-intent traffic from generative search engines.
How frequently your brand is mentioned when users ask category-defining questions.
Why it matters
Builds top-of-funnel awareness in the AI era.
The qualitative tone of AI-generated mentions, whether positive, neutral, or negative.
Why it matters
Shapes brand perception and customer trust.
How accurately AI models describe your products, services, and value proposition.
Why it matters
Ensures qualified leads receive the right information.
Traffic coming directly from AI answer engines like Perplexity.
Why it matters
Drives high-intent, lower-funnel visitors to your website.
Tracked across

ChatGPT

Perplexity

Google AI Overviews

Claude
04
Benchmarks
Based on our research across 20+ B2B SaaS brands (2024–2026) and corroborated by Princeton’s GEO study (KDD 2024).
accuracy in how AI describes you
mention for category queries
new verifiable reviews per month
The reality
If you aren’t actively managing your entity reputation, the AI models are defining it for you, often incorrectly.